ai lead generation agentTurn raw lead lists into active pipeline: find, email, log, and follow up without manual coordination
Deploy a specialist AI employee that reads prospects from Google Sheets, drafts and sends personalised outreach through Gmail, creates and updates HubSpot contact and deal records, and triggers scheduled follow-ups — all coordinated and visible from your DeepForce dashboard. Free for now, as users need only plug in their API key and manage LLM costs themselves.
Beta Testing : Some integrations not available yet
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If your growth depends on timely outreach and disciplined follow-up, an ai lead generation agent solves the three most common bottlenecks: identifying high-value prospects in your data, executing personalised outreach at scale, and ensuring CRM records and pipeline status stay accurate. DeepForce's Lead Generation Agent acts like a specialised sales rep: it understands lead context from your Sheets, drafts messages aligned with your tone, logs interactions in HubSpot, and keeps the follow-up sequence moving on schedule. Because the agent integrates with Gmail, Google Sheets, and HubSpot, the results are traceable and auditable in your existing systems.. This page is an ai generated pages,and may have inaccurate content,please refer to main landing page for a full accurated product description
Why conventional lead workflows fail
Most lead generation workflows break down along predictable lines that cost time and revenue. Manual outreach requires time you don't have; inconsistent follow-up misses multi-touch conversion patterns; and fractured data across spreadsheets and CRMs produces duplicate or stale contacts. Additionally, small teams often lack the discipline to enforce follow-up cadences, and human attention wanes — especially for leads that arrive outside standard business hours. The result is a leaky top-of-funnel where leads are generated but never converted into qualified opportunities.
Lead lists in Google Sheets become stale or duplicated because no one consistently updates or deduplicates entries.
Initial outreach is delayed or templated poorly, lowering reply rates and wasting acquired leads.
CRM records in HubSpot are incomplete or missing, causing lost context during sales handoffs.
Follow-ups stop after one or two attempts even though multiple touches are statistically required to convert.
Sales pipeline visibility is poor: managers can’t tell which leads are being actively nurtured versus ignored.
What the Lead Generation Agent does
The DeepForce Lead Generation Agent is designed to own the top-of-funnel workflow end-to-end. It reads lead rows from Google Sheets, enriches and qualifies prospects using available data, drafts personalised outreach messages using your brand voice, sends those messages via Gmail, logs interactions into HubSpot as contacts and deals, and initiates scheduled follow-up steps when replies do not arrive. The agent can also update pipeline tracking spreadsheets so your team always sees the latest status without manual syncs. Because it operates through defined tool integrations, every action is recorded in the right system and can be audited in your dashboard.
Lead data management in Google Sheets
Scans and processes lead rows, applies deduplication logic, tags and segments prospects, and writes status updates back to Sheets so your source-of-truth remains current.
Initial outreach drafting and sending via Gmail
Generates personalised, context-aware outreach messages based on lead attributes and previous interactions, then sends them from your Gmail account through the configured integration.
HubSpot contact creation and deal logging
Creates new contacts and deal records in HubSpot for qualified leads, populating key fields and adding notes so salespeople see the full context at handoff.
Follow-up sequence initiation and scheduling
Sets a sequence of follow-up steps with configurable intervals. If a prospect doesn't reply, the agent triggers the next outreach action on the schedule you define.
Pipeline tracking and reporting
Updates a Google Sheets pipeline tracker or pushes status to HubSpot, giving you live visibility into conversion rates and lead progression.
What Lead Generation Agent Can Do
Read, write, and upsert Google Sheets rows for lead ingestion and status tracking
Draft and send personalised emails via Gmail integration
Create and update HubSpot contacts, deals, tasks, and notes to maintain CRM hygiene
Initiate and manage configurable follow-up sequences using scheduled jobs
Deduplicate and segment prospect lists using rule-based logic
Log all activity to the DeepForce dashboard for visibility and auditing
Operate on schedule using Redis + Celery Beat for reliable, repeatable workflows
How the Lead Generation Agent executes your top-of-funnel playbook
Connect your tools
Link the agent to your Google Sheets file, Gmail account, and HubSpot instance. The agent uses these integrations to read leads, send messages, and create CRM records. DeepForce requires an API key setup; users plug in their own credentials and manage any API costs.
Define segmentation and outreach rules
Tell the agent which rows represent new leads, which columns contain email and company info, and the qualification criteria. Provide a sample outreach brief or upload your messaging templates into the system's knowledge base so the agent matches your voice.
Run an initial sweep
The agent scans Sheets for candidate leads, removes duplicates, and enriches entries where possible. It drafts personalised first-touch emails and prepares HubSpot records as pending actions for your review or immediate send, depending on your configured approval settings.
Schedule follow-ups and monitor results
Define a follow-up cadence (for example: 3 days, 7 days, 14 days). The agent triggers the sequence via scheduled jobs, updates status fields in your Sheet and HubSpot with each event, and alerts you to high-priority replies that need human attention.
Sales scenario: turning a weekend lead dump into a working pipeline
Without DeepForce
Every Monday your team receives a CSV export of weekend signups. Historically, follow-ups were sporadic: some leads got emails, many sat in Sheets for days, and CRM entries were incomplete. Conversion from lead to meeting was inconsistent and pipeline reports were unreliable.
With DeepForce
The Lead Generation Agent scans the imported Sheet, deduplicates contacts, drafts personalised first-touch emails, and sends outreach via Gmail within hours. It creates HubSpot contacts and opens deals for qualified leads. When there is no reply, the agent triggers scheduled follow-ups at 3 and 7 days. All updates are written back to the pipeline tracker. Your sales rep sees a steady stream of warmed prospects with full context and no manual syncing.
Concrete benefits you can expect
Faster response times: initial outreach is sent within hours of lead capture, improving the chance of conversion.
Consistent multi-touch sequences: every lead receives the defined cadence, reducing missed opportunities from ad-hoc follow-up.
Cleaner CRM data: HubSpot receives properly structured contacts and deal entries, lowering friction during handoff to sales.
Reduced manual admin: your team spends less time copying rows between Sheets and CRM, freeing time for higher-value selling activities.
Traceable actions: every email, HubSpot note, and sheet update is recorded so managers can audit outreach and pipeline activity.
Cost-managed AI: DeepForce is free for now as users plug in their own API key and manage compute costs themselves, making it easier to trial without subscription barriers.
Meet Your AI Employees
Emily Davis — Sales Representative
Manages outreach, tracks pipeline, schedules meetings, and keeps CRM updated via Gmail, HubSpot, Google Calendar, Sheets, and Zoom.
James Brown — E-commerce Manager
Manages products, orders, inventory, and customer communications via Shopify, Gmail, Google Sheets, Trello, and Slack.
Mia Smith — Marketing Manager
Runs ad campaigns, social media, content publishing, and email campaigns via Google Ads, Twitter, YouTube, WordPress, and Gmail.
Mary Johnson — Executive Assistant
Manages calendar, emails, presentations, and team coordination via Gmail, Google Calendar, Google Slides, Slack, and Zoom.
David Wilson — SEO Specialist
Monitors rankings, publishes content, runs audits, and tracks performance via Google Search Console, WordPress, Google Docs, Sheets, and Drive.
Tool Integrations
Your AI employees connect directly to the business tools you already use
Key Features of DeepForce
Ready-made AI employees with defined roles and personas — no building required
Direct integrations with real business tools — Gmail, HubSpot, Shopify, Google Ads, WordPress, and more
Autonomous execution — assign a task once, AI employee completes it end-to-end
Scheduled workflows powered by Redis and Celery Beat — tasks run on schedule without prompting
Persistent business memory with Zep and Redis — remembers context across conversations
RAG-powered knowledge base using Qdrant — upload documents, AI retrieves relevant information
Business dashboard with task tracking, employee status, and cost monitoring
Slack-style chat interface — direct your team through natural conversation
Frequently Asked Questions
What is an ai lead generation agent and how does it help my business?
An ai lead generation agent is an AI employee configured to manage top-of-funnel sales tasks: it reads prospect lists in Google Sheets, crafts and sends personalised outreach from Gmail, creates and updates HubSpot contacts and deals, and coordinates follow-up sequences. By handling these repetitive and time-sensitive tasks, the agent reduces administrative overhead, enforces a consistent outreach cadence, and improves the chance that leads become qualified opportunities. Because it uses your existing tools, every action remains visible within your current workflows.
Can the agent personalise outreach for different customer segments?
Yes. The agent uses fields from your Sheets and any uploaded business knowledge to tailor messages to each prospect segment. You define the segmentation rules and provide example templates or briefs for tone and content. The agent populates tokens like company name, role, or product interest, and can vary subject lines and opening hooks to match the segment, helping increase reply rates while maintaining consistent branding.
How does the agent update HubSpot and avoid duplicate contacts?
The agent applies deduplication logic during its initial sweep: it checks for existing contacts by email or company name and updates existing HubSpot records rather than creating duplicates. When creating new contacts, it fills structured fields and attaches notes that reference the originating Sheet row and outreach activity, so your CRM retains traceability between source and action.
Is outreach sent from my Gmail account or from DeepForce?
Outreach is sent via your connected Gmail account through the DeepForce integration. You grant access to the Gmail API using your credentials, so emails originate from your address and appear in your sent folder. DeepForce logs the activity to HubSpot and your pipeline Sheet, keeping records aligned with the origin of the message.
How are follow-up cadences configured and executed?
You configure the sequence intervals (for example, 3, 7, 14 days), the conditions that move a lead forward (reply, link click, meeting booked), and the content templates for each step. The platform uses scheduled cron jobs powered by Redis + Celery Beat to trigger each follow-up at the defined times. The agent checks for intervening events (like a reply) before sending the next step to avoid redundant outreach.
What does 'free for now' mean and how do I manage costs?
DeepForce is free for now, which means there is no subscription required at initial launch; users plug in their own API key and manage LLM and API usage costs themselves. You remain responsible for any third-party API fees or compute costs associated with the language model you connect. This approach lets you trial the Lead Generation Agent without committing to a subscription while retaining visibility into LLM cost usage via the dashboard.
Related AI Employee Solutions
Pair with Sales Representative (Emily Davis)
Use the Lead Generation Agent to feed qualified contacts and initial outreach insights into Emily's pipeline management. Emily takes warmed leads and runs scheduled meetings, closing a streamlined sales handoff.
Combine with Executive Assistant (Mary Johnson)
Let the Lead Generation Agent handle first-touch sequences while Mary prepares calendar invites and meeting briefs when prospects book a demo, keeping administrative tasks coordinated.
Coordinate with Marketing Manager (Mia Smith)
Integrate outreach sequences with campaign activity: when marketing runs a promotion, the Lead Generation Agent segments promotional signups and triggers targeted outreach aligned to the campaign timeline.
Business Dashboard
Your command center for managing your AI workforce. See all active tasks, employee status, workflow progress, and operational costs in one place.
- ✓ All 5 AI employees and their current operational status
- ✓ Every active task — what is being worked on, by whom, and at what stage
- ✓ Task progress tracking across workflows
- ✓ LLM cost monitoring — transparent breakdown of processing costs
Always-On Operations
Powered by Redis + Celery Beat scheduling — your AI employees have a calendar, recurring responsibilities, and workflows that trigger at defined intervals without manual initiation.
Conclusion
An ai lead generation agent provides disciplined, scheduled, and auditable top-of-funnel execution that reduces manual work and improves pipeline hygiene. By integrating with Google Sheets, Gmail, and HubSpot, the agent converts raw leads into qualified opportunities, keeping follow-ups consistent and CRM records accurate. DeepForce is available now free for now — you plug in your API key, control model usage, and deploy a specialist AI employee that helps your sales engine run more reliably and transparently.
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